Why Your Website Needs Unique Product Descriptions

Why Your Website Needs Unique Product Descriptions

Do you slave over product descriptions or do you pull some text from the supplier’s website and hope for the best? If it’s the latter, you need to rethink your approach. Product descriptions are more important than many e-commerce website owners realise. A good photo...
The 3 Golden Rules of Good Content Everyone Should Live By

The 3 Golden Rules of Good Content Everyone Should Live By

We’ve all heard the same thing over and over again:  to make an impact, you need strong content. Yes, content is ultimately the backbone of the internet, and without relevant content that answers your readers’ questions and addresses their concerns, your website is...