by Rachel | May 1, 2020 | Blog
Most people, when asked to picture a writer, will think of Stephen King or some pink and fluffy romance novelist, not the kind of person who writes posts like this. Writing is a creative profession, but for online content to be effective, it needs to be more than...
by Rachel | Apr 1, 2020 | Blog
Coronavirus has had a huge impact on our lives, our jobs, and the world as a whole. Virtually every country has been affected. The End of the World? We’re two weeks into social isolation measures in the UK. Working from home is now the norm, not the exception. For...
by Rachel | Mar 4, 2020 | Blog
Would you shop in a store that clearly stated goods could not be returned or exchanged? Probably not. Yet it’s not unheard of for customers to abuse a generous returns/exchange policy. Take LL Bean, a US store. Their returns/exchange policy was amazingly generous. One...
by Rachel | Feb 20, 2020 | Blog
There’s one thing that small businesses do really well: unlike global corporations, a small business offers the “personal touch”. For many clients, this is important. A lot of us would much rather deal with someone who knows our name, the names of our kids’ and greets...
