Scaling Up a Small Business Without Losing Clients in the Process

There’s one thing that small businesses do really well: unlike global corporations, a small business offers the “personal touch”. For many clients, this is important. A lot of us would much rather deal with someone who knows our name, the names of our kids’ and greets us like an old friend when we place an…

6 Reasons Why Collaboration Can Help Your Business

Amazing things happen when we work together. Where would mankind be if different tribes had not collaborated to ensure their mutual survival? Extinct is the answer! It’s no different in the world of business. Collaboration greases the wheels of commerce. This is why big brands work hard to form partnerships with celebrity influencers and the…

Tips for Effective Collaboration when Managing Remote Teams

The evolution of modern communications has changed the way we work, and the number of remote teams in the UK has increased by 20% in the last decade. Across the globe, this figure has risen 159% since 2005. There’s a lot to like about flexible working. You can sit in on conference calls in your…

How to Use Emotional Marketing to Boost Your Brand and Win New Customers

All businesses should invest in marketing. From online ads to radio slots, marketing helps to spread the word about your product or service. When done well, it builds your brand and broadens your reach. Conducting a continual re-evaluation of your marketing strategy is important. Trends come and go and customers change. What works one month…