by Rachel | Jun 18, 2020 | Blog
There is a misconception among some business owners that optimised website copy and blog posts are essential for SEO purposes. To an extent, this is true. However, writing blog posts won’t fast-track you on to page one of the SERPs. Nor will cheap web content stuffed...
by Rachel | May 1, 2020 | Blog
Most people, when asked to picture a writer, will think of Stephen King or some pink and fluffy romance novelist, not the kind of person who writes posts like this. Writing is a creative profession, but for online content to be effective, it needs to be more than...
by Rachel | Apr 1, 2020 | Blog
Coronavirus has had a huge impact on our lives, our jobs, and the world as a whole. Virtually every country has been affected. But what about Coronavirus and SEO? The End of the World? We’re two weeks into social isolation measures in the UK. Working from home is now...
by Rachel | Mar 4, 2020 | Blog
Would you shop in a store that clearly stated goods could not be returned or exchanged? Probably not. Yet it’s not unheard of for customers to abuse a generous returns/exchange policy. Take LL Bean, a US store. Their returns/exchange policy was amazingly generous. One...
