Why Great Content is More Than Just an SEO Exercise

Why Great Content is More Than Just an SEO Exercise

There is a misconception among some business owners that optimised website copy and blog posts are essential for SEO purposes. To an extent, this is true. However, writing blog posts won’t fast-track you on to page one of the SERPs.  Nor will cheap web content stuffed...
The 3 Golden Rules of Good Content Everyone Should Live By

The 3 Golden Rules of Good Content Everyone Should Live By

We’ve all heard the same thing over and over again:  to make an impact, you need strong content. Yes, content is ultimately the backbone of the internet, and without relevant content that answers your readers’ questions and addresses their concerns, your website is...
Ink Elves Reopen Their Article Store

Ink Elves Reopen Their Article Store

With the New Year now well underway, many businesses are taking steps to attract more customers, whilst continuing to impress the ones that they currently have.  The time for relaxation is now over, and it’s time to return to business with a clear head.  Ink Elves has...
Keeping Keyword Phrases Natural in Articles

Keeping Keyword Phrases Natural in Articles

One of the cornerstones of the average SEO strategy is the keyword phrases you want your content to rank highly for. There are plenty of tools and methods out there to help you get this part of your plan worked out, so you know what kind of phrases you want to target...