by Rachel | Jun 18, 2020 | Blog
There is a misconception among some business owners that optimised website copy and blog posts are essential for SEO purposes. To an extent, this is true. However, writing blog posts won’t fast-track you on to page one of the SERPs. Nor will cheap web content stuffed...
by Rachel | May 1, 2020 | Blog
Most people, when asked to picture a writer, will think of Stephen King or some pink and fluffy romance novelist, not the kind of person who writes posts like this. Writing is a creative profession, but for online content to be effective, it needs to be more than...
by Rachel | Apr 1, 2020 | Blog
Coronavirus has had a huge impact on our lives, our jobs, and the world as a whole. Virtually every country has been affected. But what about Coronavirus and SEO? The End of the World? We’re two weeks into social isolation measures in the UK. Working from home is now...
by Laura Ginn | Jun 9, 2014 | Blog
Whether you are a writer who uses your own blog to promote your work, or a business owner who uses content on your own and other blogs as part of your marketing strategy, you may believe that it is the number of views you get that indicates how successful your content...
by Laura Ginn | Apr 24, 2014 | Blog
If you remember your old school English lessons, you probably already know what the first, second and third person voices are in writing. Just in case you have forgotten, though, here is a very quick recap before we get to the meat of this article: The first person is...
