by Rachel | Jun 18, 2020 | Blog
There is a misconception among some business owners that optimised website copy and blog posts are essential for SEO purposes. To an extent, this is true. However, writing blog posts won’t fast-track you on to page one of the SERPs. Nor will cheap web content stuffed...
by Rachel | May 1, 2020 | Blog
Most people, when asked to picture a writer, will think of Stephen King or some pink and fluffy romance novelist, not the kind of person who writes posts like this. Writing is a creative profession, but for online content to be effective, it needs to be more than...
by Rachel | Apr 1, 2020 | Blog
Coronavirus has had a huge impact on our lives, our jobs, and the world as a whole. Virtually every country has been affected. But what about Coronavirus and SEO? The End of the World? We’re two weeks into social isolation measures in the UK. Working from home is now...
by Laura Ginn | Nov 14, 2014 | Blog
Guest blogging is both heralded and scandalised. Sadly, too many people have taken advantage of the idea in the wrong way and used it to republish stolen articles. Some people even go as far as giving the original poster credit as though it were a guest post. This...
by Laura Ginn | Apr 7, 2014 | Blog
It’s only a few months since the man with the power, Matt Cutts, announced the end of the line for guest blogging. He made it very clear that this common practice was going to soon be known as a link building tactic of the past. As usual, some people took note, and...