Why Great Content is More Than Just an SEO Exercise
Writing blog posts won’t fast-track you on to page one of the SERPs, crafting excellent content that answers readers’ questions will give you a significant SEO boost.
What Type of Writer Do You Need?
Writing is a creative profession, but for online content to be effective, it needs to be more than creative. It must also tick all the right boxes for SEO purposes. In this post, we’ll look at how to find the best writer for your needs – and discuss a few of the main writing specialisms along the way.
Our Take on Coronavirus and SEO
Take advantage of coronavirus to build a content marketing strategy. Double-down on marketing. Grab a larger slice of the pie as your competitors disappear.
Give Your Blogging Strategy a Refresh for 2020
Nothing lasts forever. Remember VHS tapes and Woolies pick & mix? It’s the same in the blogging universe: Google publishes a new update and in less than a day, blows your most recent blogging strategy out of the water. Reader preferences also evolve with time. One minute everyone is searching for payday loans and the…