by Laura Ginn | Jul 11, 2014 | Blog
Google is always talking about how what they want their search engine to present to its users high quality, shareable content. The Panda 4.0 update to Google’s search algorithm was designed to further help them to do this, by focussing on rewarding content that...
by Laura Ginn | Mar 13, 2014 | Blog
When Twitter exploded onto the scene, it didn’t take long for the SEO aficionados out there to cotton on to the fact that it offered a wealth of possibilities for companies looking to boost their online credentials. It was immediately recognised as a fantastic place...
by Laura Ginn | Jan 23, 2014 | Blog
All of a sudden, we’re living in a world where almost everyone knows social media. It’s been around for years now, and even those people who don’t know it by name probably update their status several times a day on one site or another. So surely that means we all...
by Laura Ginn | Aug 27, 2013 | Blog
Social media is such a big deal these days, so much so that here at Ink Elves, we sometimes take it for granted that everyone out there is completely au fait with social networking and knows their Tweets from their Likes without even thinking about it. Of course, with...